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Color matching uses CIEDE2000 perceptual algorithms. Results may vary based on lighting and camera quality.

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ColourPop

#B88E63

ColourPop

Plum 37

ColourPop Edge to Edge

matteindieCoral

$6.72

Shop This Shade

Similar Shades

Closest matches by CIEDE2000 color distance.

Make Up For Ever

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Cargo Cosmetics

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88%

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L'Oréal Paris

Golden Hour N1

88%

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L'Oréal Paris

Chestnut Plus

87%

$11.93

Cheaper Alternatives

Closest drugstore matches — same color, smaller price tag.

L'Oréal Paris

Golden Hour N1

88%

$12.18

L'Oréal Paris

Chestnut Plus

87%

$11.93

e.l.f. Cosmetics

Bubblegum Ultra

86%

$4.87

Maybelline

Boldly Bare NC6

85%

$7.77

Maybelline

Mauve SPF

83%

$10.92

Luxury Upgrades

Closest luxury matches for a premium experience.

Charlotte Tilbury

Scarlet 11

84%

$25.41

Clinique

Shade 45

84%

$28.00

Dior

Island

82%

$44.35

Guerlain

Sun Bunny 13

82%

$66.54

Clinique

Fresh Sand

81%

$28.00

Community Swatches

Real photos from POUT community members.

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Frequently Asked Questions

Where can I buy ColourPop Plum 37?
You can shop ColourPop Plum 37 from the ColourPop Edge to Edge line through our affiliate link on POUT. It retails for $6.72.
What are dupes for ColourPop Plum 37?
POUT uses CIEDE2000 color science to find the closest matches. Check the "Similar Shades" section above for the top 5 closest matches to Plum 37.
Is ColourPop Plum 37 matte or glossy?
ColourPop Plum 37 has a matte finish.