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Color matching uses CIEDE2000 perceptual algorithms. Results may vary based on lighting and camera quality.

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ColourPop

#BA7A97

ColourPop

True Baby Love

ColourPop Pretty Fresh

dewyindieMauve

$11.87

Shop This Shade

Similar Shades

Closest matches by CIEDE2000 color distance.

Charlotte Tilbury

Love Hangover W7

86%

$41.65

CoverGirl

Coquette Orchid

86%

$10.00

L'Oréal

975 Lilac Impulse

85%

$11.00

Lipstick Queen

MAUVE SINNER

85%

$22.00

Too Faced

Flush 22

85%

$28.12

Cheaper Alternatives

Closest drugstore matches — same color, smaller price tag.

CoverGirl

Coquette Orchid

86%

$10.00

L'Oréal

975 Lilac Impulse

85%

$11.00

Revlon

Silhouette

81%

$14.49

CoverGirl

Tantalize

80%

$10.00

Maybelline

Camel

80%

$7.95

Luxury Upgrades

Closest luxury matches for a premium experience.

Charlotte Tilbury

Love Hangover W7

86%

$41.65

MAC

Crème De La Femme

83%

$23.00

MAC

Creme de la Femme

83%

$23.00

Armani Beauty

Hot Pink

78%

$41.22

Pat McGrath Labs

Soft Pink 38

77%

$43.62

Community Swatches

Real photos from POUT community members.

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Frequently Asked Questions

Where can I buy ColourPop True Baby Love?
You can shop ColourPop True Baby Love from the ColourPop Pretty Fresh line through our affiliate link on POUT. It retails for $11.87.
What are dupes for ColourPop True Baby Love?
POUT uses CIEDE2000 color science to find the closest matches. Check the "Similar Shades" section above for the top 5 closest matches to True Baby Love.
Is ColourPop True Baby Love matte or glossy?
ColourPop True Baby Love has a dewy finish.