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Color matching uses CIEDE2000 perceptual algorithms. Results may vary based on lighting and camera quality.

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ColourPop

#B48C2F

ColourPop

Wheat

ColourPop Soft Pinch Tinted Moisturizer

matteindieCoral

$15.29

Shop This Shade

Similar Shades

Closest matches by CIEDE2000 color distance.

Maybelline

Deep Amber 38

100%

$12.96

Milani

Crimson SPF

92%

$9.52

Too Faced

Pacific HD

91%

$31.59

Hourglass

Warm Ivory

91%

$52.58

e.l.f. Cosmetics

Soft Soleil

91%

$6.93

Cheaper Alternatives

Closest drugstore matches — same color, smaller price tag.

Maybelline

Deep Amber 38

100%

$12.96

Milani

Crimson SPF

92%

$9.52

e.l.f. Cosmetics

Soft Soleil

91%

$6.93

e.l.f. Cosmetics

Rich Bali

88%

$6.63

e.l.f. Cosmetics

Pacific CN9

88%

$6.86

Luxury Upgrades

Closest luxury matches for a premium experience.

Hourglass

Warm Ivory

91%

$52.58

Armani Beauty

Hazelnut

90%

$56.45

Lancôme

Golden

89%

$43.23

Chanel

True Ivory

89%

$61.78

Tom Ford

Tawny NW5

89%

$70.82

Community Swatches

Real photos from POUT community members.

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Frequently Asked Questions

Where can I buy ColourPop Wheat?
You can shop ColourPop Wheat from the ColourPop Soft Pinch Tinted Moisturizer line through our affiliate link on POUT. It retails for $15.29.
What are dupes for ColourPop Wheat?
POUT uses CIEDE2000 color science to find the closest matches. Check the "Similar Shades" section above for the top 5 closest matches to Wheat.
Is ColourPop Wheat matte or glossy?
ColourPop Wheat has a matte finish.