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Color matching uses CIEDE2000 perceptual algorithms. Results may vary based on lighting and camera quality.

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CoverGirl

#110307

CoverGirl

Plum 24

CoverGirl Roller Lash

glossydrugstoreDark

$11.68

Shop This Shade

Similar Shades

Closest matches by CIEDE2000 color distance.

NARS

Deep Blue N8

100%

$26.30

Urban Decay

Soft Blue Black

100%

$26.35

Pat McGrath Labs

Tubing Black WN3

100%

$28.47

e.l.f. Cosmetics

Deep Purple W4

93%

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Pat McGrath Labs

Washable Black 29

93%

$28.80

Luxury Upgrades

Closest luxury matches for a premium experience.

Pat McGrath Labs

Tubing Black WN3

100%

$28.47

Pat McGrath Labs

Washable Black 29

93%

$28.80

Pat McGrath Labs

Black NW7

91%

$30.38

Hourglass

Light Dark Espresso

90%

$32.51

Lancôme

Green 1

90%

$25.93

Community Swatches

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Frequently Asked Questions

Where can I buy CoverGirl Plum 24?
You can shop CoverGirl Plum 24 from the CoverGirl Roller Lash line through our affiliate link on POUT. It retails for $11.68.
What are dupes for CoverGirl Plum 24?
POUT uses CIEDE2000 color science to find the closest matches. Check the "Similar Shades" section above for the top 5 closest matches to Plum 24.
Is CoverGirl Plum 24 matte or glossy?
CoverGirl Plum 24 has a glossy finish.