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Color matching uses CIEDE2000 perceptual algorithms. Results may vary based on lighting and camera quality.

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Dior

#402A14

Dior

698 PRO BROWN

DIORSHOW

satinluxuryCoral

$25.50

Shop This Shade

Similar Shades

Closest matches by CIEDE2000 color distance.

Revlon

Brown 33

93%

$9.93

Charlotte Tilbury

Plum W7

92%

$28.43

Tarte

Black Noir

90%

$26.38

CoverGirl

Mocha N3

90%

$9.79

Essence

Blackest Black

90%

$4.41

Cheaper Alternatives

Closest drugstore matches — same color, smaller price tag.

Revlon

Brown 33

93%

$9.93

Essence

Blackest Black

90%

$4.41

CoverGirl

Mocha N3

90%

$9.79

Milani

Eggplant 11

88%

$8.22

Milani

Mocha W2

88%

$7.19

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Frequently Asked Questions

Where can I buy Dior 698 PRO BROWN?
You can shop Dior 698 PRO BROWN from the DIORSHOW line through our affiliate link on POUT. It retails for $25.50.
What are dupes for Dior 698 PRO BROWN?
POUT uses CIEDE2000 color science to find the closest matches. Check the "Similar Shades" section above for the top 5 closest matches to 698 PRO BROWN.
Is Dior 698 PRO BROWN matte or glossy?
Dior 698 PRO BROWN has a satin finish.