POUT
DupesBrandsTrendingKitsCommunityBlogPartnersScan
Scan

POUT

Snap. Match. Shop.

How It Works·Scan·Blog·Partners·Contact·Privacy Policy·Terms

Stay in the loop

© 2026 POUT · Made with color science

Color matching uses CIEDE2000 perceptual algorithms. Results may vary based on lighting and camera quality.

POUT may earn commission from purchases made through our links.

e.l.f. Cosmetics

#381E34

e.l.f. Cosmetics

Ivy 7

e.l.f. Cosmetics PermaGel Ultra Glide

mattedrugstorePlum

$5.37

Shop This Shade

Similar Shades

Closest matches by CIEDE2000 color distance.

Pat McGrath Labs

Charcoal

100%

$30.90

Clinique

Intense Aubergine

92%

$17.50

Pat McGrath Labs

Pacific

92%

$35.16

Bobbi Brown

Ash 40

91%

$33.05

Fenty Beauty

Blackest Black

90%

$24.39

Luxury Upgrades

Closest luxury matches for a premium experience.

Pat McGrath Labs

Charcoal

100%

$30.90

Clinique

Intense Aubergine

92%

$17.50

Pat McGrath Labs

Pacific

92%

$35.16

Pat McGrath Labs

Rich Moss

89%

$28.59

Tom Ford

Jade Plus

89%

$49.47

Community Swatches

Real photos from POUT community members.

No swatches yet for this shade.

Be the first to contribute!

Explore More

All e.l.f. Cosmetics ShadesPlum LipsticksFind Your ShadeBlog

Frequently Asked Questions

Where can I buy e.l.f. Cosmetics Ivy 7?
You can shop e.l.f. Cosmetics Ivy 7 from the e.l.f. Cosmetics PermaGel Ultra Glide line through our affiliate link on POUT. It retails for $5.37.
What are dupes for e.l.f. Cosmetics Ivy 7?
POUT uses CIEDE2000 color science to find the closest matches. Check the "Similar Shades" section above for the top 5 closest matches to Ivy 7.
Is e.l.f. Cosmetics Ivy 7 matte or glossy?
e.l.f. Cosmetics Ivy 7 has a matte finish.