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Color matching uses CIEDE2000 perceptual algorithms. Results may vary based on lighting and camera quality.

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Fenty Beauty

#52040F

Fenty Beauty

Plum 50

Fenty Beauty Larger Than Life Eyeliner

creamymid-rangeRed

$22.74

Shop This Shade

Similar Shades

Closest matches by CIEDE2000 color distance.

Too Faced

Ocean 25

100%

$21.83

Milani

Green 21

94%

$8.56

Bobbi Brown

Bourbon

93%

$31.57

Dior

Crimson 15

93%

$36.04

Smashbox

WITCHY

92%

$24.00

Cheaper Alternatives

Closest drugstore matches — same color, smaller price tag.

Milani

Green 21

94%

$8.56

Revlon

Carbon

92%

$9.82

Maybelline

Whiskey

91%

$10.62

L'Oréal Paris

Grape

91%

$12.81

Revlon

Power Move

90%

$10.00

Luxury Upgrades

Closest luxury matches for a premium experience.

Dior

Crimson 15

93%

$36.04

Chanel

Coffee 15

91%

$35.70

Dior

Deep Sea 18

91%

$33.61

Tom Ford

Dark Brown

90%

$40.50

Chanel

Storm SPF

87%

$39.01

Community Swatches

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Frequently Asked Questions

Where can I buy Fenty Beauty Plum 50?
You can shop Fenty Beauty Plum 50 from the Fenty Beauty Larger Than Life Eyeliner line through our affiliate link on POUT. It retails for $22.74.
What are dupes for Fenty Beauty Plum 50?
POUT uses CIEDE2000 color science to find the closest matches. Check the "Similar Shades" section above for the top 5 closest matches to Plum 50.
Is Fenty Beauty Plum 50 matte or glossy?
Fenty Beauty Plum 50 has a creamy finish.