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Color matching uses CIEDE2000 perceptual algorithms. Results may vary based on lighting and camera quality.

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Hourglass

#D17672

Hourglass

True Plum

Hourglass Baked Blush

dewyluxuryRed

$40.03

Shop This Shade

Similar Shades

Closest matches by CIEDE2000 color distance.

NYX

Rose Petal

100%

$6.00

Catrice

020 My Lip Choice

93%

$7.00

Kosas

Soft Amour

91%

$25.63

Milani

Red 48

89%

$7.08

L'Oréal

380 Luminous Coral

89%

$11.00

Cheaper Alternatives

Closest drugstore matches — same color, smaller price tag.

NYX

Rose Petal

100%

$6.00

Catrice

020 My Lip Choice

93%

$7.00

Milani

Red 48

89%

$7.08

L'Oréal

380 Luminous Coral

89%

$11.00

Maybelline

Magenta

89%

$8.60

Community Swatches

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Frequently Asked Questions

Where can I buy Hourglass True Plum?
You can shop Hourglass True Plum from the Hourglass Baked Blush line through our affiliate link on POUT. It retails for $40.03.
What are dupes for Hourglass True Plum?
POUT uses CIEDE2000 color science to find the closest matches. Check the "Similar Shades" section above for the top 5 closest matches to True Plum.
Is Hourglass True Plum matte or glossy?
Hourglass True Plum has a dewy finish.