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Color matching uses CIEDE2000 perceptual algorithms. Results may vary based on lighting and camera quality.

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Ilia Beauty

#B77D2B

Ilia Beauty

Cocoa

Ilia Beauty Traceless Soft Matte

luminousmid-rangeCoral

$51.53

Shop This Shade

Similar Shades

Closest matches by CIEDE2000 color distance.

Anastasia Beverly Hills

Paprika 11

95%

$20.66

Maybelline

Brownie

95%

$11.02

e.l.f. Cosmetics

Dark Chocolate

93%

$6.77

Fenty Beauty

Amber 24

93%

$28.16

Revlon

Medium Soft Ivory

92%

$12.97

Cheaper Alternatives

Closest drugstore matches — same color, smaller price tag.

Maybelline

Brownie

95%

$11.02

e.l.f. Cosmetics

Dark Chocolate

93%

$6.77

CoverGirl

Golden Beige

92%

$9.18

Revlon

Medium Soft Ivory

92%

$12.97

Revlon

Nude C2

90%

$13.63

Luxury Upgrades

Closest luxury matches for a premium experience.

Guerlain

Matte Bronze 13

92%

$62.04

Hourglass

Deep Mocha 40

90%

$46.61

Tom Ford

Soft Bronze 4

89%

$80.15

Lancôme

Medium Ecru

89%

$48.82

Tom Ford

Laguna HD

89%

$83.44

Community Swatches

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Frequently Asked Questions

Where can I buy Ilia Beauty Cocoa?
You can shop Ilia Beauty Cocoa from the Ilia Beauty Traceless Soft Matte line through our affiliate link on POUT. It retails for $51.53.
What are dupes for Ilia Beauty Cocoa?
POUT uses CIEDE2000 color science to find the closest matches. Check the "Similar Shades" section above for the top 5 closest matches to Cocoa.
Is Ilia Beauty Cocoa matte or glossy?
Ilia Beauty Cocoa has a luminous finish.