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Color matching uses CIEDE2000 perceptual algorithms. Results may vary based on lighting and camera quality.

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ILIA

#A50034

ILIA

True Red

Color Block High Impact Lipstick

satinluxuryBerry

$28.00

Shop This Shade

Similar Shades

Closest matches by CIEDE2000 color distance.

Hera

NO.341 AMAZING RED

100%

$22.00

Shiseido

Exotic Red

100%

$30.00

Makeup Revolution

We Were Lovers

95%

$8.00

YSL

202 Rose Crazy - Cranberry Red

90%

$40.00

YSL

10 - Seduce Me Pink - Deep Berry

89%

$40.00

Cheaper Alternatives

Closest drugstore matches — same color, smaller price tag.

Revlon

Passion

86%

$10.99

L'Oréal

288 Intense Fuschia

83%

$11.00

Catrice

060 Rouge Làlà

82%

$7.00

Max Factor

Marilyn Cabernet Red

80%

$12.00

Catrice

070 Be Seductive

80%

$7.00

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Frequently Asked Questions

Where can I buy ILIA True Red?
You can shop ILIA True Red from the Color Block High Impact Lipstick line through our affiliate link on POUT. It retails for $28.00.
What are dupes for ILIA True Red?
POUT uses CIEDE2000 color science to find the closest matches. Check the "Similar Shades" section above for the top 5 closest matches to True Red.
Is ILIA True Red matte or glossy?
ILIA True Red has a satin finish.