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Color matching uses CIEDE2000 perceptual algorithms. Results may vary based on lighting and camera quality.

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MAC

#3C183C

MAC

True Black

MAC Larger Than Life Eyeliner

shimmermid-rangePlum

$25.41

Shop This Shade

Similar Shades

Closest matches by CIEDE2000 color distance.

ColourPop

Noir 12

91%

$9.72

e.l.f. Cosmetics

Deep Blue

90%

$4.76

NYX Professional Makeup

Noir SPF

90%

$7.03

L'Oréal Paris

Snow NC2

90%

$13.52

Make Up For Ever

Olive Ultra

90%

$23.54

Cheaper Alternatives

Closest drugstore matches — same color, smaller price tag.

e.l.f. Cosmetics

Deep Blue

90%

$4.76

NYX Professional Makeup

Noir SPF

90%

$7.03

L'Oréal Paris

Snow NC2

90%

$13.52

L'Oréal Paris

Deep Purple 33

88%

$10.82

e.l.f. Cosmetics

Gold

88%

$5.55

Luxury Upgrades

Closest luxury matches for a premium experience.

Charlotte Tilbury

Warm Coffee

89%

$29.62

Pat McGrath Labs

Dark Brown

87%

$34.76

Tom Ford

Forest Plus

87%

$46.59

Lancôme

White N1

87%

$26.85

Dior

Charcoal N2

86%

$34.78

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Frequently Asked Questions

Where can I buy MAC True Black?
You can shop MAC True Black from the MAC Larger Than Life Eyeliner line through our affiliate link on POUT. It retails for $25.41.
What are dupes for MAC True Black?
POUT uses CIEDE2000 color science to find the closest matches. Check the "Similar Shades" section above for the top 5 closest matches to True Black.
Is MAC True Black matte or glossy?
MAC True Black has a shimmer finish.