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Color matching uses CIEDE2000 perceptual algorithms. Results may vary based on lighting and camera quality.

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MAC

#070D15

MAC

True Black 48

MAC They're Real!

satinmid-rangeDark

$18.85

Shop This Shade

Similar Shades

Closest matches by CIEDE2000 color distance.

Hourglass

Dark Espresso 40

100%

$32.72

Tarte

Cool Intense Black

100%

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Milani

Onyx 21

100%

$9.88

Benefit Cosmetics

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93%

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L'Oréal Paris

Green NW2

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$10.88

Cheaper Alternatives

Closest drugstore matches — same color, smaller price tag.

Milani

Onyx 21

100%

$9.88

L'Oréal Paris

Green NW2

93%

$10.88

e.l.f. Cosmetics

Ivy

89%

$4.20

e.l.f. Cosmetics

Emerald 19

86%

$5.18

Milani

Medium Deep Black

86%

$7.18

Luxury Upgrades

Closest luxury matches for a premium experience.

Hourglass

Dark Espresso 40

100%

$32.72

Hourglass

Mocha WN7

93%

$29.65

Chanel

Onyx 50

91%

$34.64

Dior

Blue Black 32

91%

$31.94

Pat McGrath Labs

Rich Black 6

89%

$28.08

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Frequently Asked Questions

Where can I buy MAC True Black 48?
You can shop MAC True Black 48 from the MAC They're Real! line through our affiliate link on POUT. It retails for $18.85.
What are dupes for MAC True Black 48?
POUT uses CIEDE2000 color science to find the closest matches. Check the "Similar Shades" section above for the top 5 closest matches to True Black 48.
Is MAC True Black 48 matte or glossy?
MAC True Black 48 has a satin finish.