POUT
DupesBrandsTrendingKitsCommunityBlogPartnersScan
Scan

POUT

Snap. Match. Shop.

How It Works·Scan·Blog·Partners·Contact·Privacy Policy·Terms

Stay in the loop

© 2026 POUT · Made with color science

Color matching uses CIEDE2000 perceptual algorithms. Results may vary based on lighting and camera quality.

POUT may earn commission from purchases made through our links.

Make Up For Ever

#310E25

Make Up For Ever

Amethyst 12

Make Up For Ever 24/7 Glide-On Eye Pencil

metallicmid-rangeDark

$22.86

Shop This Shade

Similar Shades

Closest matches by CIEDE2000 color distance.

Revlon

Deep Sea

92%

$10.94

Stila

Deep Green HD

90%

$25.77

Rare Beauty

Orchid

90%

$21.91

Milani

Noir C8

90%

$8.61

Make Up For Ever

Medium Aubergine

90%

$23.54

Cheaper Alternatives

Closest drugstore matches — same color, smaller price tag.

Revlon

Deep Sea

92%

$10.94

Milani

Noir C8

90%

$8.61

Milani

Medium Midnight

88%

$9.85

Maybelline

Noir 10

86%

$9.49

Maybelline

Toast C9

86%

$10.25

Luxury Upgrades

Closest luxury matches for a premium experience.

Lancôme

508 Purple Temptation

85%

$34.00

Tom Ford

Pewter NC1

83%

$46.66

Pat McGrath Labs

Oxblood

83%

$35.40

Charlotte Tilbury

Pine 30

83%

$27.38

Dior

Chestnut NC9

83%

$33.43

Community Swatches

Real photos from POUT community members.

No swatches yet for this shade.

Be the first to contribute!

Explore More

All Make Up For Ever ShadesDark LipsticksFind Your ShadeBlog

Frequently Asked Questions

Where can I buy Make Up For Ever Amethyst 12?
You can shop Make Up For Ever Amethyst 12 from the Make Up For Ever 24/7 Glide-On Eye Pencil line through our affiliate link on POUT. It retails for $22.86.
What are dupes for Make Up For Ever Amethyst 12?
POUT uses CIEDE2000 color science to find the closest matches. Check the "Similar Shades" section above for the top 5 closest matches to Amethyst 12.
Is Make Up For Ever Amethyst 12 matte or glossy?
Make Up For Ever Amethyst 12 has a metallic finish.