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Color matching uses CIEDE2000 perceptual algorithms. Results may vary based on lighting and camera quality.

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Make Up For Ever

#996664

Make Up For Ever

Soft Rose Ultra

Make Up For Ever Kind & Free Lip Liner

mattemid-rangeBrown

$20.77

Shop This Shade

Similar Shades

Closest matches by CIEDE2000 color distance.

e.l.f. Cosmetics

Toffee

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Urban Decay

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Pat McGrath Labs

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NYX Professional Makeup

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Pat McGrath Labs

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88%

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Cheaper Alternatives

Closest drugstore matches — same color, smaller price tag.

e.l.f. Cosmetics

Toffee

90%

$4.04

NYX Professional Makeup

Clove 35

88%

$5.21

NYX Professional Makeup

Espresso N7

88%

$4.42

e.l.f.

Feeling Myself

87%

$8.00

L'Oréal

Unwavering Mauve

87%

$11.99

Luxury Upgrades

Closest luxury matches for a premium experience.

Pat McGrath Labs

Warm Stripdown

88%

$31.53

Pat McGrath Labs

Cocoa C2

88%

$30.15

Pat McGrath Labs

Warm Cinnamon

88%

$28.25

Dior

Cherry 36

86%

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Lancôme

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85%

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Community Swatches

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Frequently Asked Questions

Where can I buy Make Up For Ever Soft Rose Ultra?
You can shop Make Up For Ever Soft Rose Ultra from the Make Up For Ever Kind & Free Lip Liner line through our affiliate link on POUT. It retails for $20.77.
What are dupes for Make Up For Ever Soft Rose Ultra?
POUT uses CIEDE2000 color science to find the closest matches. Check the "Similar Shades" section above for the top 5 closest matches to Soft Rose Ultra.
Is Make Up For Ever Soft Rose Ultra matte or glossy?
Make Up For Ever Soft Rose Ultra has a matte finish.