POUT
DupesBrandsTrendingKitsCommunityBlogPartnersScan
Scan

POUT

Snap. Match. Shop.

How It Works·Scan·Blog·Partners·Contact·Privacy Policy·Terms

Stay in the loop

© 2026 POUT · Made with color science

Color matching uses CIEDE2000 perceptual algorithms. Results may vary based on lighting and camera quality.

POUT may earn commission from purchases made through our links.

Pat McGrath Labs

#40203C

Pat McGrath Labs

Purple 12

Pat McGrath Labs Infallible Flash Cat Eye

satinluxuryPlum

$35.64

Shop This Shade

Similar Shades

Closest matches by CIEDE2000 color distance.

MAC

Cool Champagne

93%

$20.92

Milani

True Orchid

92%

$7.95

Too Faced

Perversion W9

90%

$20.73

Revlon

Light Cobalt

88%

$7.35

Dior

Cool Wine

88%

$40.42

Cheaper Alternatives

Closest drugstore matches — same color, smaller price tag.

Milani

True Orchid

92%

$7.95

Revlon

Light Cobalt

88%

$7.35

NYX Professional Makeup

Cocoa WC2

88%

$8.93

Maybelline

Forest HD

86%

$8.02

e.l.f. Cosmetics

Violet 4

85%

$4.38

Community Swatches

Real photos from POUT community members.

No swatches yet for this shade.

Be the first to contribute!

Explore More

All Pat McGrath Labs ShadesPlum LipsticksFind Your ShadeBlog

Frequently Asked Questions

Where can I buy Pat McGrath Labs Purple 12?
You can shop Pat McGrath Labs Purple 12 from the Pat McGrath Labs Infallible Flash Cat Eye line through our affiliate link on POUT. It retails for $35.64.
What are dupes for Pat McGrath Labs Purple 12?
POUT uses CIEDE2000 color science to find the closest matches. Check the "Similar Shades" section above for the top 5 closest matches to Purple 12.
Is Pat McGrath Labs Purple 12 matte or glossy?
Pat McGrath Labs Purple 12 has a satin finish.