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Color matching uses CIEDE2000 perceptual algorithms. Results may vary based on lighting and camera quality.

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Tower 28

#E0A0A0

Tower 28

Chill

ShineOn Lip Jelly

glossindieRed

$17.00

Shop This Shade

Similar Shades

Closest matches by CIEDE2000 color distance.

Rare Beauty

Happy

100%

$22.00

Urban Decay

Lovelight

100%

$23.00

e.l.f.

In Charge

100%

$5.00

Chanel

Walk of No Shame NC4

91%

$54.05

NARS

Soft Raspberry

91%

$33.46

Cheaper Alternatives

Closest drugstore matches — same color, smaller price tag.

e.l.f.

In Charge

100%

$5.00

e.l.f. Cosmetics

Happy N9

89%

$6.11

e.l.f.

Natural

89%

$4.99

Milani

Silver 46

89%

$6.35

NYX

Summer Love (LSS617) Beige with Soft Pink Undertones (Cream)

89%

$6.99

Luxury Upgrades

Closest luxury matches for a premium experience.

Rare Beauty

Happy

100%

$22.00

Chanel

Walk of No Shame NC4

91%

$54.05

Pat McGrath Labs

Raizin 1

90%

$43.40

MAC

Creme Cup

90%

$23.00

Laura Mercier

BARE LIPS

90%

$30.00

Community Swatches

Real photos from POUT community members.

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Frequently Asked Questions

Where can I buy Tower 28 Chill?
You can shop Tower 28 Chill from the ShineOn Lip Jelly line through our affiliate link on POUT. It retails for $17.00.
What are dupes for Tower 28 Chill?
POUT uses CIEDE2000 color science to find the closest matches. Check the "Similar Shades" section above for the top 5 closest matches to Chill.
Is Tower 28 Chill matte or glossy?
Tower 28 Chill has a gloss finish.