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Color matching uses CIEDE2000 perceptual algorithms. Results may vary based on lighting and camera quality.

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Urban Decay

#9073B1

Urban Decay

Platinum

Urban Decay Palette 5 Couleurs

satinmid-rangeMauve

$22.32

Shop This Shade

Similar Shades

Closest matches by CIEDE2000 color distance.

NYX

Glam Purple

93%

$5.50

Maybelline

Mahogany 12

84%

$11.07

CoverGirl

Cosmo Kitty

83%

$10.00

Natasha Denona

Medium Black Coffee

83%

$40.07

Makeup Revolution

Scandalous Depraved

83%

$8.00

Cheaper Alternatives

Closest drugstore matches — same color, smaller price tag.

NYX

Glam Purple

93%

$5.50

Maybelline

Mahogany 12

84%

$11.07

CoverGirl

Cosmo Kitty

83%

$10.00

NYX

Purple Blaze

72%

$8.00

Milani

True Opal

72%

$6.94

Luxury Upgrades

Closest luxury matches for a premium experience.

Natasha Denona

Medium Black Coffee

83%

$40.07

Fenty Beauty

One of the Boyz - Wild Lilac

81%

$22.00

Tom Ford

Mauve

74%

$47.27

Tom Ford

Warm Taupe C5

73%

$48.14

Dior

Warm Quartz

72%

$38.12

Community Swatches

Real photos from POUT community members.

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Frequently Asked Questions

Where can I buy Urban Decay Platinum?
You can shop Urban Decay Platinum from the Urban Decay Palette 5 Couleurs line through our affiliate link on POUT. It retails for $22.32.
What are dupes for Urban Decay Platinum?
POUT uses CIEDE2000 color science to find the closest matches. Check the "Similar Shades" section above for the top 5 closest matches to Platinum.
Is Urban Decay Platinum matte or glossy?
Urban Decay Platinum has a satin finish.