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Color matching uses CIEDE2000 perceptual algorithms. Results may vary based on lighting and camera quality.

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Urban Decay

#D4B091

Urban Decay

Plum 16

Urban Decay Super Shock Shadow

shimmermid-rangePeach

$28.91

Shop This Shade

Similar Shades

Closest matches by CIEDE2000 color distance.

Kosas

Cloud HD

93%

$38.52

Clinique

BIY 145

91%

$33.00

ColourPop

Medium Dark 135

89%

$12.00

Marienatie

Caramel

89%

$22.00

e.l.f. Cosmetics

Soft Tan WN6

89%

$9.52

Cheaper Alternatives

Closest drugstore matches — same color, smaller price tag.

ColourPop

Medium Dark 135

89%

$12.00

e.l.f. Cosmetics

Soft Tan WN6

89%

$9.52

ColourPop

Medium 110

88%

$12.00

NYX

Confessions Of Tanaholic

88%

$10.00

ColourPop

Medium 105

87%

$12.00

Luxury Upgrades

Closest luxury matches for a premium experience.

Clinique

BIY 145

91%

$33.00

La Mer

Rich Cocoa

85%

$117.75

Clinique

04 Neutral

84%

$28.00

Pat McGrath Labs

Russet 50

84%

$34.85

Clinique

Shade 06

83%

$36.00

Community Swatches

Real photos from POUT community members.

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Frequently Asked Questions

Where can I buy Urban Decay Plum 16?
You can shop Urban Decay Plum 16 from the Urban Decay Super Shock Shadow line through our affiliate link on POUT. It retails for $28.91.
What are dupes for Urban Decay Plum 16?
POUT uses CIEDE2000 color science to find the closest matches. Check the "Similar Shades" section above for the top 5 closest matches to Plum 16.
Is Urban Decay Plum 16 matte or glossy?
Urban Decay Plum 16 has a shimmer finish.