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Color matching uses CIEDE2000 perceptual algorithms. Results may vary based on lighting and camera quality.

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Urban Decay

#121B18

Urban Decay

Plum CW9

Urban Decay Legendary Lashes

satinmid-rangeDark

$27.48

Shop This Shade

Similar Shades

Closest matches by CIEDE2000 color distance.

Charlotte Tilbury

Deep Black NW3

100%

$28.61

CoverGirl

Purple CN2

89%

$8.13

Dior

Deep Brown C2

89%

$31.76

Tarte

Waterproof Brown 36

89%

$25.10

Clinique

Jet Black NC8

89%

$19.60

Cheaper Alternatives

Closest drugstore matches — same color, smaller price tag.

CoverGirl

Purple CN2

89%

$8.13

Milani

Medium Violet

87%

$6.26

NYX Professional Makeup

Cocoa 2

86%

$10.35

NYX Professional Makeup

Carbon Black 26

85%

$9.40

e.l.f. Cosmetics

Deep Purple 34

85%

$5.04

Luxury Upgrades

Closest luxury matches for a premium experience.

Charlotte Tilbury

Deep Black NW3

100%

$28.61

Dior

Deep Brown C2

89%

$31.76

Dior

Mocha Plus

89%

$29.45

Pat McGrath Labs

Chocolate 11

88%

$30.57

Lancôme

Carbon Black HD

87%

$29.65

Community Swatches

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Frequently Asked Questions

Where can I buy Urban Decay Plum CW9?
You can shop Urban Decay Plum CW9 from the Urban Decay Legendary Lashes line through our affiliate link on POUT. It retails for $27.48.
What are dupes for Urban Decay Plum CW9?
POUT uses CIEDE2000 color science to find the closest matches. Check the "Similar Shades" section above for the top 5 closest matches to Plum CW9.
Is Urban Decay Plum CW9 matte or glossy?
Urban Decay Plum CW9 has a satin finish.