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Color matching uses CIEDE2000 perceptual algorithms. Results may vary based on lighting and camera quality.

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Bobbi Brown

#130E08

Bobbi Brown

Soft Fog

Bobbi Brown Hyper Easy Liquid Pen

shimmermid-rangeDark

$31.37

Shop This Shade

Similar Shades

Closest matches by CIEDE2000 color distance.

Dior

Rich Black W5

93%

$31.11

Urban Decay

Purple Pro

93%

$24.14

Clinique

Dark Brown

93%

$18.40

Charlotte Tilbury

True Black 50

93%

$28.94

Benefit Cosmetics

Warm Plum

90%

$27.90

Cheaper Alternatives

Closest drugstore matches — same color, smaller price tag.

L'Oréal Paris

Ultra Black

90%

$12.52

L'Oréal Paris

Navy 28

90%

$13.34

NYX Professional Makeup

Deep Coffee

89%

$8.52

Essence

Brown

89%

$5.62

NYX Professional Makeup

Ivy

89%

$7.66

Luxury Upgrades

Closest luxury matches for a premium experience.

Charlotte Tilbury

True Black 50

93%

$28.94

Dior

Rich Black W5

93%

$31.11

Lancôme

Green NW8

90%

$28.75

Lancôme

Black Brown Pro

86%

$28.98

Hourglass

Washable Black Pro

86%

$33.17

Community Swatches

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Frequently Asked Questions

Where can I buy Bobbi Brown Soft Fog?
You can shop Bobbi Brown Soft Fog from the Bobbi Brown Hyper Easy Liquid Pen line through our affiliate link on POUT. It retails for $31.37.
What are dupes for Bobbi Brown Soft Fog?
POUT uses CIEDE2000 color science to find the closest matches. Check the "Similar Shades" section above for the top 5 closest matches to Soft Fog.
Is Bobbi Brown Soft Fog matte or glossy?
Bobbi Brown Soft Fog has a shimmer finish.